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Aftermarket Business Assesment

Aftermarket Business Assessments

Our consulting services can help you maximize your aftermarket parts sales strategy and achieve revenue goals.

As part of your Aftermarket Business Assessment (ABA) our business experts will meet with key stakeholders within your company to collect information regarding the strategic components of your operations. Following data collection and initial discovery, we analyze the collected information and provide you with an assessment of your aftermarket/parts business with recommendation on how to improve operational efficiencies, modernize and improve your marketing and sales efforts and ultimately drive increased revenues.

The ABA process has three phases (discovery, analysis and assessment) that deliver information sequentially to the overall process, resulting in a summary assessment document that outlines opportunities for improvement in your aftermarket operations.

Key areas we focus on include:

  • Inventory Management and Planning - Manufacturers must have the right spare parts inventory in the right place at the right time. GenAlpha combines industry knowledge with the latest tools, including ERP sales & fulfillment data and eCommerce Analytics to help strengthen the bridge between the supply chain and the end customer.
  • Market Share - Technology advancement allows manufacturers to increase their global reach which, in turn, increases market share. GenAlpha offers a wide range of solutions to match and expand your business objectives.
  • Sales and Service Management - The support team is the direct link between the manufacturer and customer. Our advanced eCommerce and parts catalog solutions are developed to be easy to use which can provide a positive impact on sales.
  • Life Cycle Management - Understanding the life of components is the foundation to an efficient manufacturing process. With a proper understanding of the component and equipment life cycle, GenAlpha allows for a seamless integration between sales, support and service.

Additional areas include:

  • Pricing
  • Customer Support
  • Customer and Dealer Landscape
  • Technology
  • Marketing

Ready to Develop a Winning Aftermarket Strategy?

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