GenAlpha Data Sheets & Whitepapers

eCommerce Strategies for Manufacturers Checklist OEMs can no longer afford to miss out on eCommerce According to analyses by Forrester, [...]

Learn More About GenAlpha Next-Generation eCommerce for Manufacturers, Dealers & Distributors Learn How GenAlpha Helps Boost Aftermarket Sales GenAlpha delivers [...]

Equip Catalog - Parts Identification Made Easy ALWAYS FIND THE RIGHT PART. RIGHT AWAY. Equip Catalog is a powerful web [...]

Evaluating Manufacturer’s Readiness for an eCommerce Solution GenAlpha offers an eCommerce Readiness Assessment to help OEMs identify their areas of [...]

Managing the "Dealer Dilemma": Strategies for Maintaining Dealer Relationships While Introducing eCommerce Written by: Kris Harrington Executive Summary When considering [...]

The Ultimate Playbook: To Winning In The Aftermarket Written by: Kris Harrington Introduction For original equipment manufacturers (OEMs), the aftermarket [...]

Specialty Vehicle OEM Implements GenAlpha's Equip eCommerce Portal The OEM in this case study developed a strategy to form a [...]

7 Steps to Improve Your Aftermarket Business From determining target customers to efficient inventory processes, learn how to maximize your [...]

10 Changes to Revitalize Your Aftermarket Parts Business Written by: Stan Eames If you are a manufacturing organization struggling with [...]

Key Considerations in Selecting a B2B eCommerce Partner for your Aftermarket Parts Business Written by: Stan Eames The decision to [...]