[Infographic] 5 eCommerce Predictions for Manufacturers in 2017

[Infographic] 5 eCommerce Predictions for Manufacturers in 2017

eCommerce is perhaps the single biggest driver in the ever-fluctuating landscape of sales, and no industry is immune. As business models shift away from conventional approaches, like magazine and phone orders, to digital-based transactions, parts and equipment manufacturers are poised to see a change in the nature of their businesses. Whether you do your shopping […]

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A Guide to eCommerce Price Optimization

A Guide to eCommerce Price Optimization

The goal of any manufacturing company is to sell its products for a profit. The process sounds simple enough: gather resources and materials and use them to create a product, then sell said product for more than you paid for the separate materials and your own labor costs. However, to create a sustainable business, you’ll […]

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Announcement: GenAlpha Partners with Navetti

Announcement: GenAlpha Partners with Navetti

We have some great news to share as we’ve partnered with Navetti, a unique pricing software that delivers pricing solutions for manufacturers based on customer perceived value and market demand. This partnership will enable us to offer additional help to the clients who have entrusted us to help them elevate their aftermarket strategies for revenue […]

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[On-Demand Webinars] Winning in the Aftermarket

[On-Demand Webinars] Winning in the Aftermarket

Properly tackling the aftermarket holds a multitude of opportunities for OEMs that can turn a million-dollar company into a billion-dollar company. As we continue hearing about the challenges that OEMs face all over the world, we’ve decided to put together a three-part webinar series that centers around the aftermarket. Each webinar will address what OEMs […]

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OEMs: Shifting Your Aftermarket Strategy from Reactive to Proactive

OEMs: Shifting Your Aftermarket Strategy from Reactive to Proactive

OEM manufacturers make various efforts in an effort to reach a wider segment of the market and grow their businesses for increased aftermarket revenue. Even so, the manufacturers encounter a number of OEM aftermarket challenges that they must overcome to achieve aftermarket success. These challenges cost original equipment manufacturers time and money. Here are 5 […]

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Want to Increase Aftermarket Parts Sales? Do this

Want to Increase Aftermarket Parts Sales? Do this

Today, OEMs understand the role of aftermarket sales in their businesses and their impact on their general financial health. This is unlike a few decades ago when the aftermarket was seen as an afterthought. OEM aftermarket sales are less cyclical and generate more profits than the sales of original equipment. Spare parts sales, according to […]

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[Infographic] 5 Aftermarket Challenges Costing You Time and Money

[Infographic] 5 Aftermarket Challenges Costing You Time and Money

Understanding which customers offer the most aftermarket growth potential, proving how much you value them, and leveraging data to meet their need for parts and service availability: These are all steps towards a more cost-effective and efficient aftermarket enterprise. By focusing on these steps, you can ensure that word gets around and customer acquisition opportunities […]

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Your Ultimate Checklist to Achieving Aftermarket Growth

Your Ultimate Checklist to Achieving Aftermarket Growth

E-commerce is driving businesses and OEMs in the aftermarket are exploiting the internet to gain a competitive edge in their niche industries. Top 6 Actionable Checklist Activities to Achieving Aftermarket Growth     Reflect on the Previous Year At the start of every financial year, reflect on your aftermarket business’ previous 12 months. Review your business plans […]

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5 Benefits of Choosing the Right eCommerce Solution for Manufacturers

5 Benefits of Choosing the Right eCommerce Solution for Manufacturers

The internet has seen the invention of various technologies and innovative solutions, and an ever-increasing number of web-savvy customers. This has created a great opportunity for both manufacturers and end-users of their products, the consumers. E-commerce for manufacturing, one of the many internet-based technologies, is redefining how end consumers access product information, compare and select […]

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