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GenAlpha Resources
Discover the most relevant trends, insights, and best practices to help OEMs and aftermarket organizations empower their business.
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How long does it take to launch an eCommerce site?
Launching an eCommerce site is an exciting step toward modernizing your business and making it easier for customers to order equipment...
GenAlpha Technologies
Mar 143 min read


How Parts and Service Leaders Can Thrive in Uncertain Times with Digital Self-Service
Uncertain times call for smart decisions. For parts and service leaders, pausing digital self-service solutions could mean falling behind.
GenAlpha Technologies
Feb 122 min read


How Digital Tools Strengthen Manufacturer-Dealer Relationships
Digital tools designed specifically for manufacturers simplify processes and strengthen the bond between manufacturers and dealer networks.
GenAlpha Technologies
Jan 103 min read


Why Manufacturers & Distributors Can't Ignore Digital Tools in 2025
To remain competitive in the ever-evolving business landscape, manufacturers and distributors must embrace change. In 2025, integrating...
GenAlpha Technologies
Dec 16, 20243 min read

The Industrial Marketing Leaders Podcast
The Industrial Marketing Leaders Podcast is designed for industrial manufacturers looking to elevate their business strategies. It...
GenAlpha Technologies
Dec 10, 20241 min read

The Manufacturing Connector Podcast
The MFG Connector is a podcast focused on advancing the manufacturing industry, diving into groundbreaking innovations shaping the...
GenAlpha Technologies
Dec 2, 20241 min read


2025 Pricing Tips for Manufacturers and Distributors in the Parts and Equipment Industry
Key tips to guide your organization through the pricing process and insights on how an eCommerce portal can support pricing optimization.
GenAlpha Technologies
Nov 13, 20243 min read


Unlocking Sales Potential: Why Salespeople Embrace eCommerce and Customer Portals
eCommerce and self-service portals are powerful allies for sales teams, enhancing their productivity and job satisfaction.
GenAlpha Technologies
Oct 25, 20242 min read


Why do Customers Churn? Understanding Churn Using Machine Learning-based Analysis
This blog post is from GenAlpha partner, Bubo.ai . In every sector, customer churn is a constant challenge. For one reason or another,...
Bubo.ai
Oct 22, 20243 min read
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