GenAlpha Resources

Discover the most relevant trends, insights, and best practices to help OEMs and aftermarket organizations empower their business.

Jan 102 min read

Uncertain times call for smart decisions. For parts and service leaders, pausing digital self-service solutions could mean falling behind.

Jan 103 min read

Digital tools designed specifically for manufacturers simplify processes and strengthen the bond between manufacturers and dealer networks.

Dec 16, 20243 min read

To remain competitive in the ever-evolving business landscape, manufacturers and distributors must embrace change. In 2025, integrating...

Dec 10, 20241 min read

The Industrial Marketing Leaders Podcast is designed for industrial manufacturers looking to elevate their business strategies. It...

Dec 2, 20241 min read

The MFG Connector is a podcast focused on advancing the manufacturing industry, diving into groundbreaking innovations shaping the...

Nov 13, 20243 min read

Key tips to guide your organization through the pricing process and insights on how an eCommerce portal can support pricing optimization.

Oct 25, 20242 min read

eCommerce and self-service portals are powerful allies for sales teams, enhancing their productivity and job satisfaction.

Oct 22, 20243 min read

This blog post is from GenAlpha partner, Bubo.ai . In every sector, customer churn is a constant challenge. For one reason or another,...

Oct 11, 20243 min read

Manufacturers and distributors are increasingly recognizing that time is of the essence when it comes to enhancing their digital...