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GenAlpha Resources
Discover the most relevant trends, insights, and best practices to help OEMs and aftermarket organizations empower their business.
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GenAlpha Technologies
May 21, 20194 min read
How Being Data-Driven Can Drive Bottom-Line Results for Manufacturers
Any company that’s doing business in the twenty-first century has some understanding of the potential of big data to improve their...
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GenAlpha Technologies
May 9, 20192 min read
Enabling A Customer-Centric Approach as an Aftermarket Growth Driver for Manufacturers
The aftermarket is a massive opportunity for growth, should any manufacturer be willing to take on the challenge. To put it in...
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GenAlpha Technologies
Apr 26, 20194 min read
How Manufacturers Can Use Price Optimization for Revenue Growth
Anyone who understands the very fundamentals of how a business works know the importance of product pricing. A business, especially a...
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GenAlpha Technologies
Apr 26, 20194 min read
The Secret to eCommerce Success for Manufacturers
Over the past several years, the explosion of the consumer eCommerce economy has been impossible to ignore. The transition from...
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GenAlpha Technologies
Feb 20, 20192 min read
TICO Selects GenAlpha for their Aftermarket eCommerce Project
GenAlpha will deploy their Equip360 offering for Terminal Investment Corporation. Brookfield, WI, February 20, 2019: GenAlpha...
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GenAlpha Technologies
Jan 12, 20192 min read
How to Grow Your Aftermarket Business by 50%
If yours is like many Original Equipment Manufacturing (OEM) organizations, your aftermarket product, and service provisions represent an...
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GenAlpha Technologies
Sep 5, 20182 min read
GenAlpha Wins eCommerce Contract from Gerber Technology
GenAlpha will deploy their Equip offering for Gerber Technology. Brookfield, WI, September 6, 2018: GenAlpha Technologies LLC was awarded...
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GenAlpha Technologies
Jul 25, 20183 min read
OEMs: Shifting Your Aftermarket Strategy from Reactive to Proactive
Original equipment manufacturers (OEMs) make various efforts in an effort to reach a wider segment of the market and grow their...
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