Video Summary Many organizations devote most of their time attracting new customers and don’t think about their existing ones. Focusing...

Kristina Harrington and Ken Novak are two experts who have spent their careers helping industrial organizations digitally transform and...

What manufacturing customers and partners are looking for in a purchasing experience has changed drastically over the last few years....

When launching eCommerce, ERP integration plays a vital role in providing the data that automates many routine customer-facing business...

Digital transformation has made its way to every industry, and manufacturing is no different. Customers bring with them enhanced...

The manufacturing industry has faced a lot of new challenges lately. Whether it’s the labor shortage, supply chain disruptions, or rising...

Getting into eCommerce is an essential step for all manufacturers. Whether a site is built in-house or with a partner, implementing a...

According to a recent report from Digital Commerce 360, “B2B eCommerce sales for manufacturers grew 6.7% to about $458.7 billion in...

If you are grappling with this question, you are not alone. We’ve met successful manufacturers, distributors, and dealers over the years...

Choosing a B2B eCommerce solution for your manufacturing operation is a difficult but important decision. Add in the choice of selecting...

The internet has seen the invention of various technologies and innovative solutions, and an ever-increasing number of web-savvy...

What priority does your business place on aftermarket parts sales? Aftermarket parts sales for equipment manufacturers can generate up to...

A manufacturer’s pricing management strategy is a critical focus of any eCommerce readiness assessment. The more robust a pricing...

The more a manufacturer knows about their customers, the easier it will be to communicate with them. The level of information a...

The most valuable first step in any eCommerce endeavor is to have good product data and product organization. The goal is to ensure that...

B2B eCommerce requires an organized sales structure that can adequately manage the intricacies of each step of the selling process....

The first step in defining your manufacturing company’s eCommerce strategy is evaluating your solution’s enterprise resource planning...

We’d all like to believe that “If you build it, they will come,” but it’s not that simple when it comes to launching and growing a B2B...

Monitoring performance is the lifeblood of any business. A business cannot adjust or make improvements without having a solid process of...

This is an original article published by DigitalCommerce360.com, on July 20, 2020. There’s no reason for eCommerce to threaten a sales...